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Custom website development: definition, benefits, and costs

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Do you have a website and are thinking about redesigning it, or are you or your business not yet online but want to fix it? Then you should pay attention to custom website development services. We have collected the basic information that will allow you to learn everything about custom web development.

What is custom website development?

A custom site is a website that is made exclusively for your business or personal needs and goals. It is a fully personalized solution with very specific features that fit your business strategy and communications. A custom site can be a landing page, an online store, a web portal, or any other, it all depends on the requirements of the owner.

One option for creating a custom site would be to use a CMS such as WordPress. This approach is a bit easier than full custom web development, but it does require technical web development skills to offer a unique template and specific features. Another way to create a website is full development, which includes back-end and front-end steps.

Why create a custom website?

The benefits of a custom website are endless for your business. Indeed, here are some of the real benefits that a fully personalized website can bring your business:

Strong design and clear brand image

One of the main advantages of a custom website is the design. Indeed, here you are not limited in terms of graphics, unlike a CMS, or you have to choose a common template and fiddle around to get it set up. Whether it’s your menu, the shapes you use, your animations, your colors, your buttons, or your footer, you’re completely free to design all of your elements.

Therefore, if you have a graphic charter that is already well established for your business, you will be able to transcribe it perfectly on your website. If you don’t already have one, now is the time to create one with your custom website. 

By having a unique visual identity that suits you perfectly, you will be able to make your site unique and effectively stand up to your competitors. As a result, your brand image will be better, and you will be able to reach as many of your potential customers as possible. Indeed, many of your potential customers get a sense of your brand from just the look and feel of your website.

User interface (UI)

With a custom website, you will be able to give an effective user experience to your visitors. Indeed, several points can be optimized with a personalized site:

You have the option to host pop-ups, buttons, or completely custom forms. As a result, you will create an interface that will please your users. In addition, the possibilities for creating an interface when creating a custom website are extensive: almost any specific idea you have in terms of your website appearance can be brought to life thanks to custom website development.

For example, knowing that more and more users are browsing the web thanks to their phones, creating a responsive site that adapts to all screen formats is now essential. By creating a custom website with the help of the Digiteum team, you can get the perfect responsive design. With optimized CSS, HTML, and PHP code, your pages will be technically and visually optimized on phones and tablets.

Download speed

Page loading speed is also a point to consider when developing a custom site. Such a site allows you to perfectly control the loading speed of your entire site. Indeed, you will have access to all technical options:

  • Image sizes;
  • Server in use;
  • Web hosting;
  • Pagination;
  • CSS and JS code;
  • Optimized download tool based on user geographic location.

Best SEO

It goes without saying that if you’re building a custom site, it’s for creating quality content. And quality is an important factor in your website’s SEO.

By developing a website, you will be able to create a code and structure that strives for perfection. If your titles, subtitles, various tags, descriptions, meta descriptions, etc. are optimized, Google will consider your site worthy of proper positioning in search engines.

In addition, Google is optimized to highlight sites with a properly organized HTML structure. Therefore, with a perfectly matched site, you can implement tags in connection with structured data. For example, FAQs, guides, etc.

Analysis of results

With a custom website, you will be able to analyze your site’s statistics very effectively and act on those statistics. For example, if you have an e-commerce site, you will be able to test different types of sales pages with different designs or different calls to action, for example. By doing this, you will be able to determine what works best in your marketing and in the design of your pages.

How long does it take to create a custom website?

Now that you know the main benefits you will get by using custom website development services from Digiteum, you must be wondering how long the development will take. This concept of duration can be very variable. This will, of course, depend on the complexity of your project, the resources you allocate to it, and the methodology used to develop your site. A growth-driven, agile-inspired, and data-driven design approach has the undeniable advantage of increasing your project’s chances of success.

How much does it cost to create a custom website?

The concept of value also varies greatly. The price of a website depends on many factors: the number of pages, technical specifications, type of agency, design method, design, options, content, and many other elements. Therefore, companies that develop websites have a wide range of tariff offers. Each such offer will be unique for each client because it will be based on individual desires.

As you can see, creating a custom site is quite a capacious process, but the benefits from it at times cover this investment of time and money. And now we can be sure that if you want to start your business on the Internet, then you need a custom website. This will allow you to learn much more about your market in addition to developing your image and your clientele.

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